Okay y’all, if your phone has been buzzing nonstop and your calendar looks like a game of Tetris gone wrong, Southwest Airlines has a new campaign just for you — and it could win you some Rapid Rewards points that you can exchange for free airfare! What could be better than that?!
In a recent Southwest-sponsored survey, a whopping 76% of people said they’re feeling burned out, and 68% believe a trip is one way to take back their time. (Tell us something we don’t know!) Called “Enter Airplane Mode,” this new campaign is all about escaping the daily grind, and you could potentially get free flights out of it! Here’s everything we know.
Southwest is pairing the campaign with flexible policies like no change or cancellation fees, a huge domestic network, and what they call the best Crew in the sky. The idea is to help you turn that “I can’t take one more email” moment into your booking moment!
Here’s where it gets fun. Through an interactive online experience called Notification Vacation, you can upload a screenshot of your overflowing homepage notifications and earn Rapid Rewards points. Yes, really! Turn those pings into perks. There’s also a Burnout Quiz to see just how fried you are and find inspiration for your next getaway. Between the two, there are more than 185 million points up for grabs, with limits per member.
To advertise this new perk, Southwest enlisted the help of Will Speck and Josh Gordon to direct new commercials, voiced by Adam Scott, whose recent workplace-series role adds a perfectly timed wink to the whole “disconnect from work” theme. The campaign starts airing today and follows relatable stressors like packed commutes, endless meetings, and calendars that never quit (we know the feeling!).
Southwest has also rolled out updated boarding and assigned seating, plus free WiFi for Rapid Rewards Members thanks to T-Mobile, powered by Starlink’s speedy in-flight WiFi.
We’ll be on the lookout for additional travel news you need to know about and more. In the meantime, stay tuned to the Disney Food Blog for the latest Disney news and beyond!
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