Let the season of giving commence!
For over 75 years, the Walt Disney Company has had a close relationship with Toys for Tots. In fact, the Marine Corps charity’s iconic red train logo was designed by Disney animators! In furtherance of this relationship, Disney offers a Toys for Tots toy drive through their official web store each year!
The 2024 Ultimate Toy Drive is currently live on Disneystore.com. Now through Christmas Eve (December 24th) you can purchase select toys from Disney and they will be donated directly to Toys for Tots!
Options include a classic-style Disney plush, Disney Princess dolls, and action figures from the worlds of Star Wars and Marvel.
Last year’s edition of the Ultimate Toy Drive was the most successful in company history. According to Disney, approximately “392,000 toys were donated globally to organizations serving children in need, with more than 293,000 of those toys going to Toys for Tots. Disney VoluntEARS spent nearly 11,000 hours supporting Toys for Tots and the Disney Ultimate Toy Drive.”
Lisa Haines, Senior Vice President of Corporate Social Responsibility at The Walt Disney Company noted at the time, “We love how this campaign brings together so many aspects of the Walt Disney Company to provide some joy and fun, particularly during the holidays, for children and families who are facing hardship. Our employees and Cast Members are thrilled that we get to carry on a tradition that dates back to Walt Disney and his studio artists who created the original Toys for Tots logo – and we are already making plans for the next Ultimate Toy Drive with the amazing team at Toys for Tots.”
If you want to make a donation to a child in need this holiday season, head on over to Disney’s web store ASAP to take part in the Ultimate Toy Drive. Stay tuned to DFB for more!
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