Streaming has become a big part of Disney’s business but also a big point of contention when it comes to Disney’s finances.
Back in November of 2022, we got an updated look at the Disney+ subscriber numbers but we also learned that Disney’s streaming business as a whole had a loss of nearly $1.5 BILLION. This tremendous loss, among other things, ultimately contributed to the ouster of Bob Chapek as CEO. Since that November report, Bob Iger has returned as CEO and Disney has officially launched its ad-supported Disney+ tier. So what is going on with Disney’s streaming business now? We found out.
On February 8th, Disney released its quarterly earnings report for the first quarter of fiscal year 2023 (Q1 of FY 2023). In it, we learned that the total number of Disney+ subscribers is now 161.8 million.
As of October 1st, 2022, that number was 164.2 million (that included Disney+ Hotstar and international subscriptions). So in the past few months, the number has actually DECLINED. This is the first time we’ve seen this happen in Disney+ history.
So what happened? When you look at the breakdown, domestic Disney+ subscribers (in the U.S. and Canada) increased from 46.4 million to 46.6 million, and international subscribers (excluding Disney+ Hotstar) increased as well. With Disney+ alone, the subscriber count went from 102.9 million to 104.3 million. Not a huge increase, but an increase nonetheless.
The main problem area is with Disney+ Hotstar (only available in international markets). The service lost 6% of its subscribers in the past quarter, dropping from 61.3 million to 57.5 million total. So technically, no losses from Disney+ directly in the domestic markets, even though the overall number has decreased. As far as ESPN+ and Hulu go, both of those services are up in subscriber count as well, with 24.9 million and 48 million, respectively.
We got some interesting quotes from the earnings call as well. Bob Iger noted that they “can’t get growth without growing subscribers, but we’re looking to grow quality subscribers that are loyal.” Iger also noted that they’re looking to “lean more into our core franchises and our brands” and “rebalance marketing of the platform versus marketing of the programs.” It looks like we’ve got some changes on the horizon!
And that’s a current look at Disney+ and the financial situation with Disney’s streaming business. We’ll continue to keep an eye out for more news and let you know what we find.
Click here to see if activist investors could really derail Bob Iger’s Board at Disney
Join the DFB Newsletter to get all the breaking news right in your inbox! Click here to Subscribe!
What do you think about these streaming numbers? Tell us in the comments.






Our handy (and portable!) ebook guides make sure you get the best deals and can plan a vacation of a lifetime.

TRENDING NOW
These bags are made specifically with air travel in mind.
A beloved Disneyland Resort dark ride got a lifeline in 2026, but 2027 will not...
These Disney items are as low as 50% off on Amazon!
NEW snacks are coming to Disneyland Resort soon!
You can save hundreds at Disney's Grand Floridian Resort right now with these two discounts.
This Disneyland Paris restaurant will be under refurbishment for the next YEAR.
The free water park tickets for Disney World hotel guests is coming back in 2027!
This new look makes us want to book a trip to Disneyland Paris immeditatly.
Everything you need to know about booking Lightning Lanes for the Disney World's first theme...
It's officially time to start planning your 2027 Disney World vacation!
It's Avengers Campus opening day at Disneyland Resort, and we're sharing all the merchandise that...
We're taking you with us to try some EXCLUSIVE eats at an EPCOT restaurant during...
There are some new rules and procedures on the horizon for Magic Kingdom!
Treat yourself to some discounted Disney x LEGO sets!
There are tons of perks coming for Disney World Annual Passholders this summer!
The BEST Easter finds Amazon has to offer!
There is TONS happening at Disney World in May!
Check out this new Disney merchandise collection inspired by Toy Story!
Want to be That Guy at Monsters, Inc. Laugh Floor in Disney World? A former...
Astro Orbiter is now closed for refurbishment in Magic Kingdom.