A new protein-heavy food fad is sweeping the United States, with a somewhat unprecedented level of governmental approval. However, experts warn it may be dangerous.
Heavily processed protein-based snacks and meat sticks such as Slim Jims have been around for about a century, but they’re truly having a moment right now. For example, according to USA Today, the popular meat stick brand Chomps saw a reported 206% increase in its sales growth in 2024, part of $3.3 billion in overall sales for the meat snacks category in the same year.






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